Writing
AI visibility, GEO reporting, and how to measure both honestly.
What we learned building the measurement — including the numbers that look like signal and aren’t.
DEFINITION ·
AEO, GEO, SEO: what each one actually measures
Three acronyms, three different measurements. SEO measures position in a ranked list, GEO measures whether an AI answer mentions you, and AEO measures whether your page can be quoted at all.
METHOD ·How to find out whether ChatGPT recommends your brand
A repeatable method for checking whether AI answer engines name your brand — what to ask, how often, and the four mistakes that make the result meaningless.
METHOD ·Report referring domains, not backlinks
A backlink total can multiply overnight without a single new relationship. Referring domains is the number that survives a client asking what it means.